Privacy policy

Privacy Policy
Last updated: 30 May 2025

This Privacy Policy explains how FENROA ("the Site", "we", "us", or "our") collects, uses, and shares your personal information when you visit, use our services, or make a purchase from innovanature.com (the “Site”), or otherwise communicate with us regarding our services (collectively, the “Services”).

By "you" or "your", we refer to any user of our Services—whether you're a customer, website visitor, or otherwise engaging with us.

We recommend reading this policy carefully.

Updates to This Policy

We may update this Privacy Policy from time to time—for example, to reflect changes in the law or internal practices. The most recent version will always be posted on our website (see “Last updated” above).

What Personal Information We Collect and How We Use It

1. Information You Provide Directly:

  • Name, address, email address, phone number

  • Order and payment information

  • Account details (e.g., username and password)

  • Communications with our customer support team

2. Information Collected Automatically:

  • Device type, IP address, browser type, location

  • Cookie-based data related to website usage

3. Information from Third Parties:

  • Shopify (our ecommerce platform)

  • Payment providers (e.g., Stripe)

  • Marketing and analytics services

How We Use Your Information

We use your data to:

  • Deliver our products and services

  • Manage your account and communicate with you

  • Conduct marketing and advertising (under GDPR Art. 6.1(f))

  • Ensure security and prevent fraud

  • Comply with legal obligations and our terms of service

Cookies

We use cookies to:

  • Deliver and improve our services

  • Save user preferences and analyze site traffic

  • Personalize marketing content

You may disable cookies in your browser settings, but doing so may affect the functionality of the Site.

More info: shopify.com/legal/cookies

Sharing Your Information

We may share your personal information with:

  • IT, payment, and logistics providers

  • Marketing partners

  • Our group companies

  • Public authorities, if required by law

We do not sell sensitive personal information. We will only share your information for advertising purposes with your explicit consent.

Third-Party Links

Our Site may contain links to external websites. We are not responsible for the content or data protection practices of third-party sites. Please review their privacy policies separately.

Children’s Privacy

Our Services are not directed at children, and we do not knowingly collect personal information from individuals under the age of 16.

Data Storage and Security

We take reasonable measures to protect your personal data, but no system is completely secure. We retain personal information only for as long as necessary for:

  • Fulfilling our contract with you

  • Legal and regulatory obligations

  • Customer support and policy enforcement

Your Rights (GDPR / EU / EEA)

You may have the right to:

  • Request access to the personal data we hold about you

  • Request correction, deletion, or transfer of your data

  • Object to processing or data sharing

  • Withdraw your consent at any time

  • Lodge a complaint with your local data protection authority (e.g., IMY in Sweden)

To exercise any of these rights, please contact us. We may request verification of your identity.

International Data Transfers

We may transfer your data outside the EU—for example, to suppliers in other regions. When we do, we use lawful safeguards such as Standard Contractual Clauses to ensure your data is protected.

📩 Contact Us

If you have any questions or would like to exercise your data rights, please contact:

📧 support@innovanature.com
📍 85 Great Portland Street, London, W1W 7LT, United Kingdom

FENROA is the data controller for your personal information under applicable law.